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5 Things An Author Can Do For Publicity

April 9th, 2007

Find out if any events tie in with your book.
Visit with bookstore contacts who set up book signings.
Begin a client newsletter and send copies to the media.
Send away for advance editorial calendars.
Become an expert in a certain field.

5 Things To Look For In A Good Publicist

April 8th, 2007

Is she / he excited about your work?
Is she/he congenial and friendly?
Are phone calls returned promptly?
Does she/he treat you respectfully?
What is her/his track record?